Three young guys laughing at the meeting
Our Approach

Our Approach To Hospitality

Pacific Hospitality Group provides a unique value proposition to investors and team members through our owner/operator approach. We are a family focused company committed to long term holds that enable us to grow our business and our team members. Our vision is to enrich people’s lives by offering memorable experiences, giving back to our communities and honoring God in all that we do. We are focused on long-term value creation and sustainable growth.

Young woman and guy sitting and smiling outside a bar while their having a drink

Lifestyle Hotels

Exceptional Properties in Iconic Destinations

Forward-thinking design. Excellent service. Singular experiences. Pacific Hospitality Group (PHG) considers a number of elements when it comes to our lifestyle properties. The Meritage Collection is comprised of a group of unique, luxury hotels and resorts set in iconic destinations. No two are the same, yet they all offer distinct experiences (inspired by the community in which they are located) and unparalleled service in beautifully designed spaces.

Woman chef serving the salad in plates

Food & Beverage

As a premier hotel management company, we lead more than 1,000 team members every day to provide exemplary service and experiences to our guests. Our focus on the leisure, corporate and group customer allows us to serve all types of guests so they can experience our destinations authentically. Our suite of Food & Beverage offerings provide a premier amenity and banquet services to our guests and customers alike – enhancing every stay.

closeup view of couple enjoying the staying while cheering with champagne

Spa & Fitness

Our best-in-class Spa & Fitness offers innovative equipment, treatments, products, and experiences to enhance our guests’ wellness goals. Wellness programs are vital to the health of lifestyle properties. Self-care is important to our guests, and they seek opportunities to stick to their routines as well as try new things while traveling. Whether that means a hike through a breathtaking Napa Valley vineyard, a Surf Fit class in Huntington Beach, or a private meditation journey in the Texas Hill Country, guests want to stretch both body and mind while away from home.

Woman smiling while she is looking at her phone

Asset Management

Utilizing a cluster strategy enables us to grow market share and add value to our hotel portfolio through renovations, repositioning, and expansion. We are committed to nurturing our hotels and positioning them for success. To further this goal, PHG enjoys excellent relationships with some of the world’s leading lodging companies, including Hilton and Marriott.

Group of people gathered looking at one woman while one woman is holding papers


Our guests want to feel a sense of place when they stay with us. They are looking for a genuine experience, one in which the flavors and culture of the destination they are visiting are reflected in the public and private spaces of the property. Pacific Hospitality Group (PHG) excels at integrating the unique characteristics of a destination to provide a truly authentic experience.

Two well dressed guys laughing and getting information at the reception

People & Culture

Relationships – with our guests, partners, and investors – are essential to how we do business. So, we place a premium on nurturing each and every one; from taking care of our guests, to providing a challenging and rewarding environment for our associates, to ensuring our investors are informed and satisfied.